Last year Realise worked with BMB and Thomson Holidays to help Simon the Ogre get back to himself. This year we found a new cause, Miles the Bear. This poor guy had the long suffering frown of a much loved teddy who desperately needed a break from the trials and tribulations of family life. Masterfully filmed by Park Pictures’ Tom Tagholm, Miles journeys from the tiring everyday to a transformative holiday helping him to get his smile back.

In the studio, our work focused on finessing the photography, balancing smiles, environment work and a CG plane. This was another great spot devised by the team at BMB and we were really pleased to be a part of it again. Thankfully, we had the dulcet tones of the one and only William Shatner to help us on the journey.

Agency: BMB
Executive Creative Director: Trevor Beattie
Creative Director: Pat Burns
Producer: Gill Loftus / James Bolton
Copywriters and Art Directors: Rachel Miles and Michael Tsim

Production Company
Park Pictures
Director: Tom Tagholm
Exec Producer: Stephen Brierley
Producer: Fran Thompson
DOP: Alwin H. Küchler
Art Director: Sebastian Orgambide
Wardrobe: Florencia Tellado

Edit
Editor: Tim Hardy at Stitch

Sound
Mix: 750MPH

Post Production
Realise Studio
Creative Director: Jordi Bares
Flame Lead: Ally Burnett
Flame Assist: Ross Macpherson / Paul Downes
Nuke: Alex Snookes, Matheus Lacava
CGI: Jordi Bares, Christopher Lovell, Tony Atherton, Stuart Turnbull, Sam Swift-Glassman
Matte Painting: Carl Edlund
Media Coordinator: Tom Brown
Production: Paul Schleicher, Martina Silharova

Grade
George K. at MPC