We spent four and a half months on an online interactive music video for the launch of Mercedes-Benz GLK compact 4x4-come-luxury MPV. The website allows you to customise the vehicle with your choice of alloy wheels, paint, and different equipment packs.
The video shows the car cruising through a city, but as it passes certain points, buttons appear on the screen; when you click these the surroundings suddenly distort in an explosion of neon colour - bending, flexing and shape-shifting around the car as it moves.
We also created mini cut scenes where you can roll the mouse over objects not only changing their shape and colour, but also creating sample sounds which let you embellish and remix the track as it plays.