The ad shows a car the size of an ice puck careering around, charging into hockey sticks and bashing into barriers. But to the new Ford Fiesta with its super stiffened chassis, this is nothing short of a dream come true - the solid little car that loves the rough and tumble.
The use of live action car footage was limited due to the requirement of a more dynamic and sometimes rather aggressive car manoeuvers which were all created in CG.
